Facebook, Twitter, Instagram and Spotify are among the apps that have launched ‘lite’ versions aimed mainly at markets where mobile networks are slower, and/or where mobile data is more expensive. Now social-video app TikTok has quietly followed suit, launching a pair of ‘Lite’ apps (one with a lower-case ‘l’ in Thailand, Indonesia, Vietnam and other south-east Asian countries, and one with a capital ‘L’ for India, Brazil and Russia).
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